Today, CPG manufacturers invest hundreds of millions each year to optimize go-to-market and in-store execution strategies. The problem is most companies are unable to clearly and factually evaluate the complete ROI of these programs. A key reason is that they lack the data visibility and insight necessary to proactively assess which store to focus on and what actions create the most value. Add in the complex trading partner relationship between retailers, CPGs and broker teams, and the situation becomes even more complicated.
Empower Field Teams to Drive Growth, Productivity and Profitability
In-StorePower from RSi is the most comprehensive and proven field team solution that enables CPGs and brokers to analyze and optimize the full range of go-to-market and in-store execution activities. Generating valuable, actionable insights through digital transformation and mobile technologies, In-StorePower significantly improves productivity while dramatically reducing labor and other costs.
With its unparalleled transparency, In-StorePower focuses on the right action, at the right store, at the right time, helping you to generate maximum sales, profits and ROI:
- »Drive increased sales by improving out-of-stocks (OOS) and enabling the correct, prioritized course of action to address in-store issues and opportunities
- »Reduce operating costs with increased field team efficiencies, resulting in reduced labor costs and increased profitability
- »Improve ROI of field execution investments by optimizing each in-store visit with prescriptive actions focused on the highest value opportunities
The RSi Advantage:
*Sales Benefit: Showing between 3% and 8% positive effect on incremental sales
*Proven ROI: Programs are delivering 3x return on customer investments
*Broker Efficiency: Reducing zero return activities from 75% to 40% in the first year
*Clear Vision: Clarity of opportunities drive improved trading partner relationships